Navigating constraints and harnessing opportunities in cultural diplomacy: Advancing inter-state trust in Kenya–United States relations
DOI:
https://doi.org/10.51867/ajernet.7.40Keywords:
Bilateral Relations, Cultural Diplomacy, Inter-State Trust, Kenya–United States Relations, People-to-People Diplomacy, Soft PowerAbstract
Cultural diplomacy is an increasingly important instrument of bilateral engagement, yet its trust-building effects depend on the political, institutional, financial, cultural, mobility and technological conditions within which cultural interaction occurs. This article examined the challenges and opportunities associated with using cultural diplomacy to strengthen inter-state trust and bilateral relations between Kenya and the United States. The study was guided principally by Soft Power Theory, complemented by liberal institutionalist and relational perspectives that explain how attraction, repeated interaction, reciprocity and durable institutional linkages can contribute to trust. A mixed-methods approach employing descriptive and evaluative research designs was used. The target population comprised diplomats and foreign-affairs officials, cultural practitioners, educational and exchange-programme participants, media and communication professionals, academic and institutional actors, and diaspora/community stakeholders in Kenya and the United States. Stratified random sampling supported the quantitative component, while purposive and snowball sampling were used to reach specialized and information-rich participants. The article draws on 359 completed survey responses, open-ended questionnaire narratives, key-informant and expert interviews, and four focus group discussions. Quantitative data were analyzed using frequencies, percentages and mean scores, while qualitative data were analyzed thematically and triangulated across data sources. Major constraints were inadequate funding, visa and mobility barriers, cultural misunderstandings and stereotypes, political and institutional inconsistency, weak programme sustainability and technological inequalities. Conversely, respondents identified strong opportunities in educational exchange, institutional collaboration, creative-industry engagement, digital diplomacy, diaspora and alumni networks, youth participation and media cooperation. Institutional collaboration and expanded exchange programmes each recorded a mean of 4.64, while social-media and media partnerships received unanimous strong endorsement (M = 5.00). The study concludes that cultural diplomacy contributes most effectively to bilateral trust when engagement is reciprocal, inclusive, adequately resourced, institutionalized and sustained beyond individual programmes. It recommends diversified financing, improved mobility support, stronger bilateral institutional coordination, systematic alumni engagement, expanded creative-industry diplomacy and investment in inclusive digital infrastructure.
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